Double G Media Names Judythe Ann Michelle Director of Marketing

DoubleGSports.com and its parent company, Double G Media, LLC, have named Judythe Ann Michelle to the position of Director of Marketing.

Michelle will take control of all aspects of marketing, sales, and branding for DoubleGSports.com. She will build and lead a team of interns, as well as, work with all writers who contribute to the site.  She will work in alignment with the teams’ overall vision to make DoubleGSports.com one of the leading sports media sites in the Greater New York/Philadelphia region.

In the past, individuals handling the marketing have made some very important contributions to DoubleGSports.com before moving on to other opportunities.  Michelle is a freelance writer and has her own sports marketing business, so we expect to see great things from her as she works to improve upon what we’ve already been doing.

“I’m very grateful for the opportunity to help DoubleGSports.com continue to build on its already amazing brand,” said Michelle. “For the past three years I have worked as a writer for Double G, and been introduced to so many great people.  I’ve had the opportunity to meet Joe Torre, and interview so many amazing people include Travis Pastrana, and Dawn Harper-Nelson.  Believing in DoubleGSport.com and it’s potential is the primary reason I have signed on for this role.  The founder of DoubleGSports.com, Gregg Snyder, has presented me with so many opportunities and I consider it a privilege to be able to give something back.”

Michelle has worked as an executive in Manhattan for an international insurance broker, and also has an education in the field of criminal justice.  She graduated summa cum laude from American Intercontinental University and earned a master’s degree in criminal justice at Boston University.   We expect her experience and education to be a significant advantage as she works to gain an understanding of how DoubleGSports.com can partner with the community we serve.  Michelle is also a regular on a sports talk radio program that is broadcast out of Las Vegas, Nevada and the founder of www.SportSXMedia.com. Michelle hopes to be able to use her contacts throughout the country to help share about DoubleGSports.com.

“Social media is a big part of how I reach folks,” she said. “I established SXM Social Media after seeing how my work on Twitter allowed me to connect with so many in the sports world.  I hope to use my experience with social media as a means to contribute to the overall marketing of DoubleGSports.com and I look forward to work in sync with Double G’s existing team to help maximize the site’s potential.”

“We have seen what Michelle has done for the radio station she’s worked with and we want her to bring her knowledge and expertise here so we can continue to develop and expand our Double G brand,” said Double G Media CEO Gregg Snyder. “Her fans love her.  This we know.  She’s been a contributing writer for our site and we could not be happier that she has joined our team in a more comprehensive role.”

DoubleGSports.com is a Greater New York City and Greater Philadelphia area sports website, including New Jersey and Connecticut. The site is owned by Double G Media, LLC. For more information, visit DoubleGSports.com.