Hockey Devils Announce Promotional Schedule Including “One Jersey” Campaign by Kelly Lynn October 11, 2016 The New Jersey Devils have announced their promo nights for the 2016-17 regular season this week. With the home opener next week comes Fan Fest. The Devils Red Carpet that will have players, coaches, local celebrities and New Jersey Olympians (presumably from the 2016 Summer Olympic Games held in Rio). Also, on opening night the Devils will unofficially unveil their “One Jersey” campaign. One Jersey is designed to be a platform for the Devils to represent its’ community. When asked about One Jersey, Hugh Weber, the President of the Devils and the Prudential said: “The purpose for the organization has always been to win hockey games, but our unique purpose that was never clearly articulated or a vision that was never shared succinctly is this: We’re here to represent what we all hold near and dear, New Jersey. It’s New Jersey collectively, and this collection of communities that make up what it means to be from New Jersey.” –Hugh Weber Further to that point Daniel Cherry III, the Devils Chief Marketing Officer, said that this campaign is not just a clever advertising strategy but instead a way to serve its community and extend that past Newark City limits and into the whole state of New Jersey. In a time when unity is needed, I think we can agree this an amazing thing being led by the Devils and will most likely see it rolled out by other major sports teams, not just the NHL. Post Views: 2,028 The following two tabs change content below.BioLatest Posts Kelly Lynn Kelly is the New Jersey Devils Lead Writer and Rugby Analyst for Double G Media. She is also the site's Social Media Manager. Latest posts by Kelly Lynn (see all) Blackwood Gets Back-to-Back Shutouts to Close 2018 on a Winning Streak - December 28, 2018 A chilly night in Newark as the Devils fall to the Maple Leafs - December 19, 2018 Devils Lose in OT to Isles but should be thankful for a point - November 24, 2018 Devils Win Big Against Habs on Thanksgiving Eve - November 22, 2018 Related TopicsHugh WeberNew Jersey DevilsNHLpromotions Click to comment You must be logged in to post a comment Login Leave a Reply Cancel replyYou must be logged in to post a comment. Newsletter Subscription Can't Miss Posts! Women in Sports: NHL Network Host, Jackie Redmond by Nicholas Durst | posted on March 4, 2019 From Paramus High School to CBS Sports, Spero Dedes is making waves in sports broadcasting by Sunil Sunder Raj | posted on October 27, 2020 Lochte, Dressel and Ledecky all Chasing Gold at 2021 Tokyo Olympics by Anthony Paradiso | posted on April 18, 2021 You Know I’m Right, Episode 109: The Athletic’s Marc Carig (Audio/Video) by Nicholas Durst | posted on April 19, 2021 Women in Sports: Podcast Host, New York Riptide Sideline Reporter, Dani Wexelman by Luke Porco | posted on March 3, 2020 More in Hockey Tim Peel is Discharged After Caught on Hot Mic Tim Peel was Discharged from the NHL After He was Caught on the Hot... NHL, Amazon Web Services Partner to Develop New Stats, Data, and Insights The National Hockey League (NHL) is partnering with Amazon Web Services (AWS) in an... You Know I’m Right, Episode 81: ESPN’s Arda Ocal (Audio/Video) On the 81st episode of You Know I’m Right, Nick Durst and Joe Calabrese are joined by... You Know I’m Right, Episode 80: MSG Network’s Bill Pidto (Audio/Video) On the 80th episode of You Know I’m Right, Nick Durst and Joe Calabrese are joined by... Rangers: Rick Nash Given an “A” PLAYMOBIL NHL Provides Endless Fun For Hockey Fans of All Ages