Basketball Hi Beautiful: WNBA Athletes Become “Body Heroes” for Glossier by Candace Cordelia October 18, 2020 Uber-popular cosmetics company Glossier has partnered with the WNBA to become the basketball league’s first “beauty partner.” Front Office Sports reports a promo video featuring eight WNBA stars as “body heroes” to help market two new Glossier beauty products for the brand’s “Body Hero” line. The eight professional basketball players to participate in the ad include Gabby Williams of the Chicago Sky, Stefanie Dolson of the Chicago Sky, Sue Bird of the Seattle Storm, Seimone Augustus of the Los Angeles Sparks, Lexie Brown of the Minnesota Lynx, Kalani Brown of the Atlanta Dream, Amanda Zahui B. of the New York Liberty and Natalie Achonwa of the Indiana Fever. Glossier and the WNBA Glossier’s “Body Hero” line made its debut in 2017 and featured three-time WNBA champion Swin Cash in its original campaign. The most recent “Body Hero” video campaign shows Williams, Dolson and the rest of the aforementioned women’s basketball players on the court and in intimate spaces sharing their skincare regimens and thoughts on athletes in the beauty realm. An in-depth post on style blog Into the Gloss showcases Glossier’s “Body Heroes” from the WNBA disclosing even more about what it means to be a female athlete and how their go-to skincare methods, products and makeup. Glossier was born from Into the Gloss in an effort to “democratize beauty.” Glossier’s “Body Hero” products can be purchased on the Glossier website. The 2020 WNBA season ended October 7, with the Seattle Storm winning the 2020 Finals and, therefore, their 4th championship. Post Views: 546 The following two tabs change content below.BioLatest Posts Candace Cordelia Candace Cordelia has been an on-camera interviewer and writer for In The Zone since the Summer of 2020. Candace's journalism experience includes writing for the New York Daily News and ABC Radio, where she also conducted celebrity interviews and audio production/editing for ABC Radio's national radio affiliates across the country. Her on-camera experience involves working as a backstage/in-ring interviewer with a number of independent wrestling promotions and as an actress. Candace is dedicated to bringing combat sports and eSports news to the In The Zone universe. Latest posts by Candace Cordelia (see all) Debbie Keitel – An Empowering Voice & Talent of Her Wrestling Generation - March 31, 2021 “Wrestling’s Richest Prize” Darius Carter Talks Intergender Wrestling - March 25, 2021 Pro Wrestler Zack Clayton Wants to Be on Your TV Screen Every Week in 2021 - February 15, 2021 Two-Time WWE Women’s Champion Jazz is a Very Busy Woman - February 2, 2021 Related TopicsAmanda Zahui B.Basketballbeautybeauty brandbody heroBusinessFeatureGabby WilliamsGlossierInto The GlossKalani BrownLexie BrownlifestyleNatalie AchonwaNewspartnershipsSeimone AugustusskincareStefanie DolsonSue BirdvideosWNBAWomen's Basketball Newsletter Subscription Can't Miss Posts! Women in Sports: NHL Network Host, Jackie Redmond by Nicholas Durst | posted on March 4, 2019 From Paramus High School to CBS Sports, Spero Dedes is making waves in sports broadcasting by Sunil Sunder Raj | posted on October 27, 2020 Lochte, Dressel and Ledecky all Chasing Gold at 2021 Tokyo Olympics by Anthony Paradiso | posted on April 18, 2021 Women in Sports: Podcast Host, New York Riptide Sideline Reporter, Dani Wexelman by Luke Porco | posted on March 3, 2020 You Know I’m Right, Episode 109: The Athletic’s Marc Carig (Audio/Video) by Nicholas Durst | posted on April 19, 2021 More in Basketball You Know I’m Right, Episode 111: New York Giants’ Insider John Schmeelk (Audio/Video) On the 111th episode of You Know I’m Right, Nick Durst and Joe Calabrese are joined by... You Know I’m Right, Episode 107: New York Post’s Columnist Mike Vaccaro (Audio/Video) On the 107th episode of You Know I’m Right, Nick Durst and Joe Calabrese are joined by... You Know I’m Right, Episode 97: SNY’s Michelle Margaux (Audio/Video) On the 97th episode of You Know I’m Right, Nick Durst and Joe Calabrese are joined SNY’s... WNBA Rolling Out Red Carpet For Upcoming 25th Anniversary Season The WNBA’s 25th season also marks the debut of the WNBA Commissioner’s Cup. Why Professional Athletes — Like Juju Smith-Schuster– are joining the gaming industry Surfer Bethany Hamilton Reveals That She’s Expecting Baby Number Three